Wednesday, February 20, 2008

Blue's Product Placement: Garnier Fructis Sleek & Shine Weightless Anti-Frizz Serum

I shop store brand. For nearly everything. Oatmeal, cookies, coffee, soap. I even swapped out my favorite Dental Care for the much less appealing Ultrabrite (which is supposed to have some baking soda in it somewhere, but for the life of me I can't find it).

But there is one product for which I will not shop store brand. I tried, and switched back instantly.

That'd be my Garnier Fructis Length and Strength shampoo and conditioner.

I love this stuff. I discovered it in Hyderabad, when I was using my increased purchasing power to try every different shampoo I could get my hands on. (I was buying new shampoo all the time, given that the university kirana only sold 8-oz bottles.)

Long story short, I've got almost two feet of hair now and Garnier helps keep it soft and fluffy.

I did have a problem, though. During the course of a day, my hair would start to separate into straggly individual locks. I wanted a curtain of long, straight hair, not something that looked unkempt and unbrushed.

I also wanted my hair to stay glossy throughout the day, instead of turning dry and dull by evening.

So. I tried using more conditioner, and less conditioner, and then I tried using different conditioner. I tried using hairspray to get my hair to stay together (I don't recommend this one). Once I bought some "conditioning milk" that was on super sale (not a Garnier product -- this one was Sunsilk), but that only made my hair feel greasy.

I spent most days walking around with a rubber band on my wrist, so that I could scoop my disheveled hair into a messy bun around 4 p.m.

And then I went to the Garnier website.

They've got this fantastic little application called "Hair 411," where you get to name your specific hair problem through a flowchart-style interface. Then they list a few suggested products.

For me, that product was Sleek and Shine Weightless Anti-Frizz Serum.

Since I'm a competitive shopper, I know exactly which supermarket chain sells Garnier product at the lowest price. I got my magic serum for $3.

And ladies and gentlemen, let me tell you about how fabulous this little bottle of goo is. I haven't yet been able to replace my digital camera, so I can't take a picture. Whatever it does, it does well. My hair stayed glossy and fresh-looking all day long, and not once did it get clumpy or straggly.

Oh, Garnier. I know you've got someone on your team who follows site links, so to the rep reading this: I heart your product.


ctrlalteredmind said...

i digg this blog post for the use of kirana, you're more desi than anyone I know :P

store brands rock.

Blue said...

A kirana is a kirana is a kirana, no?

It has no other name. ^__^

Sticky business said...

Yay! Less hairspray :-P

Niranjana said...

Hate to rain on your non-frizzy parade but: Garnier is a bit dodgy (at least to me)--they were recently fined for carrying out a racist recruitment campaign...

Blue said...

Aww, crap.

I'm going to have to YouTube some Garnier commercials to see if that pattern holds true in the US.

I only remember the commercials I saw in Amritsar (during the days I spent watching StarWorld and recovering from food poisoning), and those used Indian models.

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